Kendrick Lamar Rocks Classic Kicks…His Way!

Kendrick ShotStyle is not only about what you drive, but also about what you wear…as well as how you rock them together. The whole family can roll out with some of the coolest kicks this summer as multi-platinum, multi-Grammy winning philanthropist and iconic rapper Kendrick Lamar is set to launch his third collection with Reebok. While his musical collabos rock the top of the charts and even the White House, the Top Dawg Entertainment artist’s collection celebrates one of the brand’s most iconic sneakers, the Classic Leather.

Kendrick Lamar teamed up with designer Ian Paley (of Garbstore fame) to put their spin on the Classic Leather. 


The deconstructed aesthetic is highlighted by a longitudinal seam that runs down the shoe separating blue and red.  While the split seam continues to tell the unity and neutrality themes that Kendrick has explored with the past two Reebok Capsule collections, the design dives further into Kendrick’s life, representing the significant crossroads that he has faced.

BD4185_HEELThe seam is a metaphor for the major decisions he has been forced to make – from championing gang neutrality throughout his upbringing to using his artistry to make a difference in his own community and the world over.



Get Road Ready with the  Reebok x Kendrick Lamar “Classic Leather.” These kicks will be available Friday, July 1st, in Adult sizes ($109.99), Grade School ($64.99), Pre-School ($59.99) and Toddler ($41.99).  Retailers will include, Shoe Palace and Sneaker Villa.

Written by The Car Diva